Answering Your Marketing and Communications Questions (And Whether or Not YOU Should Have a Podcast) — Episode 039

This month, NRPA has been tackling all things related to
marketing and communications. Our May issue of Parks &
Recreation magazine was filled with articles and tips about
branding your park and recreation agency, how to master Facebook
ads, and the importance of raising awareness about the great work
you do. We also hosted a webinar tackling the latest trends in
media and public relations.


We got a lot of really great questions during that webinar and it
sparked some really robust conversation, so we wanted to dedicate
this episode of Open Space Radio to taking a deeper dive into
some of those questions alongside our friend, colleague and
NRPA’s Senior Manager of Public Relations, Heather Williams.


Tune in to the episode below to hear us discuss some common
questions such as:


What content should I share on LinkedIn versus Facebook and
Instagram?

With limited time and resources, do you feel a podcast is a
good use of those resources?

Should I be concerned about copyright infringement when
creating memes?

Is a Twitter profile like Denny’s effective?

How many times per day should I post on Facebook?

How do I get my marketing and communications team on board
with a social media need?



Links to other resources we talk about in this episode:


Public Relations Trends and Tactics webinar

May issue of Parks & Recreation magazine

Article on copyright infringement and memes

Canva

Tagxedo

Denny's Twitter