Investing in Your Music Career with Dan Tsurif and Eyal Levi

Social media, paid engagement, buy-ons, video content, paid
mentorship: where modern marketing elements such as these fit into
a music or production career and when to incorporate them are
always at the top of the list of questions people ask. They’re also
at the top of the list of things people tend to get wrong, and
getting them wrong can be a waste of money and derail a career. If
you want to know how to get them right then you’re definitely going
to want to pay attention to what we’ve got to say on this episode.
On this episode: ‘Buying success’, having the resources to open
doors Paying for advice from successful people as a useful resource
Talking numbers on views/likes and when it’s time to invest in a
project URM Podcast and Asking Alexandria as case studies of
developing a successful project Bands buying on to tours – when it
makes sense and when it doesn’t The dynamic between in-person
events like NAMM or URM Summit and online interaction Facebook ads,
likes, and the evolving social media landscape Graduate school,
higher education – when does it help or hurt your career
opportunities Learning from the media approach of this generation
of up-and-coming rap artists, music videos – “what’s the twist?”
The importance of having a social media following for a band versus
a producer/engineer/mixer Follow The Punk Rock MBA
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Produced and edited by Deanna Chapman. Support The Punk Rock
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