Ep 21: Building a $46BN ad campaign while running AirBnb arbitrage, traveling the world and becoming an Instagram micro-influencer
1 Stunde 13 Minuten
Podcast
Podcaster
Beschreibung
vor 6 Jahren
For the full audio interview, transcript, show notes, photos and
more visit:
http://nomadpodcast.com/ep-21-helen-simkins
Helen Simkins created an ad campaign for Fidelity Insurance which
grossed over $46 billion in revenue (yes with a "B"). Learn how
she did it while traveling the world as a nomad.
How much can change in a year... Helen went through an abrupt
personal and professional breakup which proved to be a blessing
in disguise and became the springboard for her nomadic
transition. In this episode she shares the secrets of how she
AirBnb'd her place in Boston out and secured twelve listings on
the first night. Helen shares tips for growing your Instagram
following and does a walkthrough of the design philosophy behind
the campaign she did for Fidelity that grossed $46BN. Check it
out.
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