The difference between Audience and a Lead

Today with social media where everybody is an expert, and
everyone has a microphone it is very easy that those marketing
and sales principles and business information have gotten
distorted…


Its as if you’re taking the copy of a copy and that copy fades,
and get blurry with all the times you’ve taken that copy…


And that’s exactly what’s happening, information is getting
twisted and distorted. 


And one of the biggest things that is distracting most business
owners today is the vanity metrics, which is causing you to get
distracted with what your business is meant to do…


Anything from engagement, likes, hearts, comments, the pokes…the
popularity…


And the one thing we need to do as business owners and
entrepreneurs is to always focus on profitability and not on
popularity.


So Tune in and let’s chat more about that…


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