"How Data Science Can Transform Your Business" with Elaine McVey of TransLoc (Durham, USA)

"Data Science can help companies optimise how they're carrying
out their business... to give the company a much clearer picture
of what's valuable and what's problematic".


GBD59. Elaine McVey directs the decision science function
at TransLoc, a rapidly growing mobility technology company based
in the Eastern USA. She tells Jennifer Gardner (AICPA & CIMA,
Durham, USA) how business and finance leaders can
collaborate with data scientists to tackle real-world business
issues. They explore some best practices any large business
can adopt when using data science to reveal actionable insights
that transform their decision-making.


 


TALKING POINTS:


*  how finance and business leaders can transform their
operations by making data and analytics readily available,


* the differences - and overlaps - between data science and
decision science (human behaviour),


* how Elaine's management experience makes her such a powerful
advocate for the application of Agile principles to data science
work,


* about the best practices any large business can adopt when
using data science to reveal actionable insights that transform
their decision-making,


* just what IS Data Science?


* as a business leader, do you NEED to understand it before your
business can benefit from it?


* ways that business and finance leaders can partner with data
scientists,


* the differences between 'data science' and 'decision science',


* what's holding companies back from making full use of their
data?


* and, how to make effective use of the data resources a business
already has.


 


OUR GUEST:


Elaine McVey is Director of Data Science at TransLoc, a
fast-growing mobility technology company based in Chapel Hill,
USA. She leads the team that creates quantitative tools for
mobility decision making. A recurring theme throughout Elaine’s
career has been improving the processes by which statistics and
data science work is done. 


A data scientist and author of several patents, Elaine has
improved the lives of thousands by helping create an innovative
type of transportation technology that gives citizens more
accessibility to public transport.


In early 2019 she was selected for a “Women in Business Award”
from the Triangle Business Journal, a leading provider of
business news for Raleigh-Durham-Chapel Hill, North Carolina.
Elaine received the “Leader in STEM Award”, honouring women who
have improved the lives of others by helping start a business,
product or service in the fields of science, technology,
engineering and math.


Connect with her at www.linkedin.com/in/eamcvey and on
Twitter at @eamcvey


 


LINKS:


* Using the CGMA Store? Explore these data-related learning
materials and resources.


* If you're an AICPA Store-user, see its list of Data Analytics
courses here.


 


MORE ABOUT OUR PODCAST.


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members of the AICPA & CIMA team from our offices around the
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