GBD159. Time to talk. Why finance professionals are also becoming podcasters.

...YOU could be in the top 25% of podcasts... 



Our guest is CPA-turned-podcaster David Spray. He's a
Texas-based serial entrepreneur who recently started a pair of
businesses with podcasting at their heart. He talks about why
having a podcast is almost like having a superpower, about the
50 ways podcasting can benefit a finance professional, and
about why he launched a podcasting-for-CPAs service.


Talking Points. These are some of the
topics we discussed in this episode.





Why having a podcast is like having a superpower.




Relative to blogs, websites and videos, podcasts are the
rarest form of online content.




The swing from DIY to DFY




How consistency could get you to the top 25% of podcasts.




The playing field is still relatively open and if you work in
a specialized niche, you might be the first and maybe only
person in your space to have a podcast.




Why start a podcast (we can think of fifty).




Our Guest. David Spray launched his first
podcast in 2019 and a second podcast earlier this year. He
received a BBA in Accounting from the University of Texas at
Austin in 1987 and an MBA from the University of Houston in
1991. 


Resources. Use these links to find out more
about this topic, or to access free and paid-for resources to
implement in your own team or organisation.


Are you a good candidate to start a podcast? Find out with
this 8-question self-assessment at YourPodcastScore.com.

In 2018, the AICPA & CIMA's Journal of Accountancy,
published a 10-step guide for CPAs to start their own
podcast. 

Have a look at fifty ways podcasting could benefit your
practice. YourPodcast.team/50benefits

Hear previous episodes of our podcast which focus on
accounting professionals who are using podcasts in their
practice.



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About Our Podcast. These conversations with
expert guests are recorded by different members of the AICPA
& CIMA team from our offices around the world. While the
sound quality may vary, we hope that the insights will be
consistently useful.


Get in touch. How did you discover our podcast?
Where do you listen? What would you like to hear more of? Finance
pro or not, we're keen to know what you think. Email us here.


2018-2020 Association of International Certified Professional
Accountants (AICPA & CIMA)