Ultimate Time & Money Saving Tips For Marketing Your Books with Kathryn Guylay

Welcome to this episode of the Real Fast Results podcast! Today you
are in for a real treat.  The special guest is Kathryn
Guylay.  She comes to the publishing industry with a
background in management and consulting as well as non-profit
management.  As a numbers person, she actually received her
MBA in Austin, Texas, at UT. One of the coolest things about
Kathryn is the fact that after graduating, she went on to work for
dozens of multinational corporations across many diverse
industries.  She stumbled into publishing many years later,
after writing her first book.  It is titled Mountain Mantras:
Wellness and Life Lessons from the Slopes.  Since then, she
has written two children’s books, and her latest non-fiction book
was released just a couple of weeks ago.  It is Look before
You Leap: The Smart Author’s Guide to Avoiding the Money Pit and
Achieving Financial Success in Publishing. Download the Complete
PDF Show Notes Free for this Episode Kathryn’s books have gone on
to achieve nine awards and Amazon bestseller status.  She is
also a coach as well as a publisher, plus she received the
2016-2017 Woman of the Year award from the National Association of
Professional Women.  She also has an extensive media
background, and she has been featured on such outlets as ABC, CBS,
Fox, MPR, and other media outlets.  Please welcome Kathryn to
the show… [bctt tweet="People get so exhausted with the book
development, they don’t have the energy for the marketing &
publicity." via="no"] Promise: Tips to Save You Time and Money I’m
so excited to be here today!  Okay everybody here’s a big
hook.  If you want to write a book, if you are an aspiring
author, or maybe you have a book, but things haven’t worked out so
well, I am going to give you some amazingly awesome tips that will
save you tons of time and tons of money. Download the Complete PDF
Show Notes Free for this Episode Learn

OODA - Observe, Orient, Decide, and Act

Contracts

Author outreach survey results

Traditional publishing vs.

Self-publishing

Budgeting for your book

Book development process

Marketing and publicity

Download the Complete PDF Show Notes Free for this Episode
Connecting with Kathryn After listening to Jack’s interview at
RealFastResults.com/21, you should download my survey, which you
can access at MakeWellnessFun.com/authorsurvey.  Then, I’ve
got a great website called MakePublishingFun.com.  There’s a
podcast there for aspiring authors, and there’s a summit.  In
that summit, we talk about preparing for your journey.  So,
it’s got some great tips.  It also goes all the way through
the publishing journey, talking also about that backend side. 
Again, it doesn’t end with the book. I’ve also got a new course out
that kind of goes through this OODA loop thing.  If you are
just getting started and want to get on a fast-paced course, like
one-on-one, but really get up to speed on how the publishing
industry works, you can also access that at
MakePublishingFun.com.  I hope that you’ll come check it out!
Resources Look before You Leap: The Smart Author’s Guide to
Avoiding the Money Pit and Achieving Financial Success in
Publishing Mountain Mantras: Wellness and Life Lessons from the
Slopes How to Create the Mindset of a Bestselling Author With Jack
Canfield Big Magic On Writing MakeWellnessFun.com/authorsurvey
MakePublishingFun.com Real Fast Results Community If you are
diggin’ on this stuff and really love what we’re doing here at Real
Fast Results, would you please do me a favor? Head on over to
iTunes, and make sure that you subscribe to this show, download it,
and rate & review it. That would be an awesome thing. Of
course, we also want to know your results. Please share those
results with us at http://www.realfastresults.com/results. As
always, go make results happen!