How to Use Coauthors to Grow Your Book Brand Internationally with Bob Lee

Click here to access full podcast notes


Hello!  Welcome to the RealFastResults.com podcast! 
Bob Lee is this week’s special guest.  Bob is a management
consultant and author of the book, Trust Rules: How the World’s
Best Managers Create Great Places to Work.  The really
interesting thing about Bob, and one of the reasons for his visit
today, is that he has taken a unique approach to getting his book
to become well-distributed internationally.  Let’s see if
he’ll share a few insights on how he accomplished this. 
Please welcome Bob to the show… 
Promise: Increase Your Market Reach

Hi! Thanks for having me.  I suppose the big promise is that
I will explain how to use the new power of on-demand publishing,
combined with a carefully curated network of people in your
market, or rather, the markets that matter to you, in order to
leverage your personal brand, and personal profile.  By
doing so, you’ll increase the extent by which you have influence
within various markets, including outspreading to markets that
you wouldn’t normally be capable of reaching.