Interview: Drew Bay of Captain Copy services

Drew is a professional copywriter who works with marketing
agencies, international businesses, local and online businesses to
increase sales.

He has a real passion for getting under the skin of your ideal
prospect and selling them… especially via direct mail and print,
but also online…

When he’s not creating new sales angles and writing persuasive copy
to increase conversions, he’s learning the tricks of the trade in
raising a newborn girl

In this episode:
- How to get people's attention
- How to persuade people
- How email compares to direct mail
- Secrets to writing amazing headlines
- A secret from a copywriting expert
- Closing methods (getting the sale)
- What you should never do in email.. and more!