Interview #039 Steve Denning, The knowledge-based organization: Using stories to embody and transfer knowledge

Interview #039 Steve Denning, The knowledge-based organization: Using stories to embody and transfer knowledge

Recorded as a conference call on 1/15/2008 with storyteller Steve Denning about how storytelling can be used to effect change in any work place setting.
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A national conversation from all perspectives on the profession of storytelling.

Beschreibung

vor 17 Jahren
Steve Denning you used storytelling to reform the world bank. Good
business cases are developed through the use of numbers, but they
are typically approved on the basis of stories. A story can
translate dry, abstract numbers into compelling pictures of how the
deep yearnings of decision influencers can come true.

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