64 If I Could Start Over With Podcasting

Starting a Podcast. Growing Your Audience. Without Google, Social
Media or Paid Traffic. 15 Experts Show How
http://bit.ly/1IhfXaA

Podcasting is by far my favorite medium for sharing all that I have
learned and all that I know about blogging. However, when I
launched my show I had absolutely no idea what I was doing. One
Sunday afternoon I grabbed a laptop, opened up Garage Band and just
started recording on a whim. I did not have a special microphone. I
did not worry about background noises. I just started recording. If
you are thinking about starting a podcast, here is a list of a few
things that you should consider.

1. Have a plan.

The only difference between podcasting and blogging is the medium.
In my blogging course, I always teach to have a set of categories
and blog post titles before you launch. The same is true with
podcasting. To be successful with podcasting you need to provide
your audience with a steady stream of content on a reliable
schedule and planning is the best way to do that.

2. Sound quality matters.

Put away the dogs, the kids and buy a decent mic. That first day
when I recorded you could hear my dogs in the background and if you
listened closely you could actually hear me. The internal mic
provided on a laptop is not good enough, not even close. Now I use
a Blue Yeti and I love it. Isolate yourself in a quiet room, sit
close to your mic and speak up.

3. Have a backlog.

When I recorded that first episode, I released it out of
excitement. Podcasting can quickly become a chore if you are not
prepared. You should decide on a frequency in advance of launching
your podcast and then I recommend that you have a backlog of 5
times that frequency before you launch.


4. Don’t hold back.

Podcasting is an extremely intimate medium and that allows you the
opportunity to truly connect with people in a way that words on a
screen can never do. This is why you should allow your personality
to shine thru and let people learn to know, like and trust you. If
you spend all of your time behind the mic sounding stiff and
buttoned up people will not relate to you and they will be less
likely to share your podcast.


5. Make an offer.

Make an offer in the podcast that you don’t make anywhere else.
When I launched my podcast, I told people that if they emailed me
their phone number, we could jump on the phone and talk about
blogging. At that time, that offer was no where else. When you
provide people with that kind of offer and then follow thru, they
are far more likely to spread the word.

6. Reach out.

Don’t launch your podcast in a vacuum and hope that people will
just find it. Tell the world about your podcast. Consider the
following:

A. Announce it to your mailing list.
B. Email your friends and family. Ask them to listen and to
review.
C. Announce it on your blog.
D. Join Podcasting Groups.
E. Go to forums and connect with people.
F. Join a group in your Niche on Reddit.
G. Email other podcasters and introduce yourself.

The best way to grow a podcast is to not stop podcasting. Just like
growing any online presence, it takes time, dedication and a touch
of luck.

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