Seth Godin On AI, Industrial Capitalism and Solving the Climate Crisis (#350)

Is AI real or just magic pretending to be real? What’s the
difference between education and learning? And what does global
warming have to do with marketing?!  Here today, to answer
these questions, is one of my heroes, Seth Godin! Seth is an
internationally renowned author and public speaker. His name is
synonymous with marketing. For over 30 years, Seth has inspired
countless individuals, teams, and tribes to think differently about
marketing, leadership, and innovation.  Today, Seth and I sit
down to discuss his latest book, The Song of Significance, a
manifesto for teams desperately seeking ways to navigate the age of
disconnection, AI, the educational system, and global
warming.  Strap in for another mind-bending
conversation!  Key Takeaways:  Introduction (00:00)
Judging a book by its cover: The Song of Significance (01:10) AI,
magic, and the future of education (05:22) The half-life of
companies (16:29) Seth’s writing process (24:13) Final questions
(41:47) Outro (44:41) — Additional resources:  Thanks,
HelloFresh! Go to HelloFresh.com/50impossible and use code
50impossible for 50% off plus 15% off the next 2 months. With a
MasterClass annual membership, you can take one-on-one classes from
the world’s best for $10 a month with your annual membership, get
unlimited access to every class — and even better, right now, as an
Into The Impossible listener, you can get 15% off when you go to
MASTERCLASS.com/impossible. ‍ Visit LinkedIn.com/IMPOSSIBLE to post
your job for free! Join me and ⁦Lawrence Krauss for an Onstage
Dialogue ⁦at the San Diego Air & Space Museum Tuesday, Oct 17,
2023 at 7:00
PM: https://www.eventbrite.com/e/live-onstage-dialogue-brian-keating-lawrence-m-krauss-tickets-699430514497
️ Check out Seth Godin:  The Song of Significance by Seth
Godin: https://a.co/d/8nk6Ves  ️ Seth’s Blog:
https://seths.blog/  The Carbon Almanac by The Carbon Almanac
Network: https://a.co/d/8gyGW7V  LinkedIn:
https://www.linkedin.com/in/sethgodin  ️ Follow me on your fav
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my podcast: https://briankeating.com/podcast  — Into the
Impossible with Brian Keating is a podcast dedicated to all those
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