How to Maximize Lead to Lease Results in Multifamily with Mike Wolber, Chief Revenue Officer at Rent Dynamics

"You can start making sense of your marketing by
understanding what marketing channels are driving the best leads
that convert at the fastest rates that ultimately stay for the
longest." — Mike Wolber


You probably know about lead acquisition. But once a lead comes
in, what do you do? Hand it off to the sales rep, cross your
fingers, and hope?


That's what most of us do, actually — hope to book a showing. But
hope is a poor tool for a typical customer journey. Instead, you
can learn to guide your prospect through the twists and turns as
you go from lead to lease.


On this episode of Sync or Swim, we discuss lead management with
 Mike Wolber, Chief Revenue Officer at Rent Dynamics.


Here's what we talked about:


Why multifamily owners need technology tailored just for them

The tools marketers need if they have a leasing problem

How to improve the quality of your leads



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