Purpose-Built Rentals: How Fitzrovia is Challenging the Status Quo

"It's super detail oriented; we'll take
time obsessing over Pantone colors, and, you know,
materiality. And, I think that's really what it takes to make a
difference and an impact in a market that's just so competitive."
- Ryan Funt


The specialized niche of purpose-built rentals in Canada has
grown in popularity over the past half-decade. Offering a wide
assortment of amenities not seen by other types of rentals, these
projects are changing how we look at rental options.


Ryan Funt, Director of Marketing at Fitzrovia, joins the show to
discuss one of his current projects, The Waverley in Toronto,
Canada, and how to challenge the status quo in purpose-built
rentals. 


What we talked about:


Ryan's background in purpose-built rentals

Fitzrovia's unique value proposition in the market

The Waverley's amenities and promotional offerings

Attention to detail and maximizing revenue

The future of Fitzrovia



If you liked this episode, be sure to subscribe or follow Sync or
Swim wherever you get your podcasts, Apple, Google
Podcasts, or Spotify.