Data Monetization Strategies with Micheline Casey

Micheline has more than twenty years' experience at the
intersection of data and money, and has been a Chief Data Officer
(CDO) with 3 different organizations, leading and scaling data
strategy, infrastructure, and platforms. She also led data
commercialization efforts at Ford.  Her career includes
early data brokers, automotive and logistics companies, financial
services and insurance, health care, and energy.  Oh, and
then there was that stint as the CDO of the Federal
Reserve.  She's a real powerhouse in the data field and
we're very happy that she was able to join us.


You can find Micheline on LinkedIn and Twitter

The paper Q mentioned early in this episode is Business
Models for the Data Economy (McCallum, Gleason)

The book Micheline mentioned near the end is Doug Laney's
Infonomics: How to Monetize, Manage, and Measure Information as
an Asset for Competitive Advantage