How to Create Cultural Change with Alyssa Ravasio of Hipcamp

Alyssa had booked the perfect camping trip, but when she arrived,
she realized the campsite was the ideal surfing spot—if only she’d
known to bring her board. She decided to leverage the power of
technology to make getting outdoors more accessible. In 2013, she
founded Hipcamp, which has grown into the most comprehensive
resource for unique outdoor stays. Since launching, Hipcamp has
raised nearly $100M in venture capital and partnered with private
landowners to unlock new outdoor experiences. Alyssa shares why
“nights outside” is Hipcamp’s north star metric, why she’s been
organizing people to create change since 2nd grade, and how she
creates space to listen to her intuition.