How to Stay the Course with Sid Viswanathan of Truepill

The last decade has brought a wave of direct-to-consumer healthcare
companies. Instead of building another, Sid Viswanathan and his
co-founder Umar Afridi set out to create technology that could fuel
the consumerization of healthcare. In 2016, they started Truepill
with a focus on the pharmacy industry. Now, they power an
end-to-end healthcare experience, have filled over 7 million
prescriptions, and facilitate over 50,000 telehealth visits per
week. Just three years after launch, Forbes named them to their
Next Billion-Dollar Startup list. Sid shares the LinkedIn outreach
strategy that led him to Umar, how bootstrapping Truepill in year
one impacted their strategy, and why he believes founding teams
should be able to launch with only internal resources.