How to Create Engaging Content with Emmett Shear of Twitch

In 2007, Emmett co-founded a live streaming service called
Justin.tv along with his childhood friend and neighbor, Justin.
That first entrepreneurial spark grew into Twitch, an interactive
livestreaming service that spans gaming, entertainment, sports,
music, and more. Today, at any given moment, more than 2.5 million
people globally are engaging with Twitch. While Twitch was acquired
by Amazon in 2014 for nearly $1 billion, Emmett has stayed on as
CEO and continued to scale. Emmett shares why the company's hardest
engineering challenge was scaling live video, why the future of the
creator economy is "micro-patronage," and the role Twitch plays in
combating loneliness.