How to Deliver Value Through High Quality Products with Jeff Raider of Harry's

While in business school, Jeff Raider co-founded Warby Parker and
watched the iconic glasses company take off. So when his friend,
Andy Katz-Mayfield, G-chatted him one day with an idea to reimagine
mens' razors, Jeff was intrigued. In 2013, the duo started
Harry's to create exceptional shaving and personal care
products that better meet the needs of modern men. The company has
since reached tens of millions of people and become the #2 men's
shave brand in the country. Jeff shares how they signed on a German
factory to manufacture a million blades before writing a business
plan, how their first referral program led to over 100,000 email
sign-ups in a week, and how he found the silver lining when the FTC
blocked a planned acquisition of Harry's in 2020.