23. Solving systemic food issues with crickets -- Rose Wang

Rose Wang is Co-founder of Chirps (eatchirps.com), a Forbes 30
under 30 social entrepreneur, Shark Tank entrepreneur, TEDx
Speaker, Echoing Green climate fellow, and is an ELLE Impact
award winner.


In this episode, Rose shares how she and her college roommate
Laura D’Asaro came up with the idea of shifting the consumer view
on eating insects and creating a thriving food system around
crickets.


She talks about how the current food system faces systemic
problems that make it harmful not only to the environment but
also to our health. The amount of water and resources used to
make the food we currently eat is astounding and then about half
of that food is thrown away. What’s exciting about crickets as a
min source of protein is that it can solve many of these systemic
problems.


Rose describes how she has always seen education as a main part
of her role and it’s how they stumbled upon their favorite group
of customers — children! Children don’t naturally have the
instinct to be afraid of insects, and they love cricket snacks!
She also opens up and shares her personal story about going after
what fulfilled her despite all the no’s along the way.


We hear about Rose’s newly released book called Eat Bugs Project
Startup and how it came about. Rose, Laura D’Asaro and Heather
Alexander transformed the unique Chirps journey into a chapter
book to inspire children to follow their dreams and pursue
entrepreneurship.


- Chirps website: https://eatchirps.com


- Eat Bugs Project Startup on Amazon: https://urlzs.com/3d3Po


- @eatchirps on all social media platforms





Mother Daughter Earth links:


- Support us on Patreon: www.patreon.com/motherdaughterearth


- Follow us on Instagram: @motherdaughterearth
(www.instagram/motherdaughterearth)


- Visit our website: www.motherdaughterearth.biz