Maintaining the Best of Family and Business with Derek and Melanie Coburn

The global pandemic issues have not spared any industry. For
family business owners, the challenges have included not just
surviving the immediate impact of numerous lockdowns, but also
potentially assuring the continuation of their company's business
model. Derek and Melanie Coburn join us to share how they managed
to pivot their family and business during the pandemic to remain
successful.


Key takeaways to listen for


Territorial Impacts of a global pandemic to families and
parenting 

Valuing diversity and awareness

How to pivot the business to survive the new normal

Successfully building a community online

Benefits of having two businesses

Tips for maintaining a healthy work-life balance

 Creative ways to keep family sane



Resources mentioned in this episode


Networking Is Not Working by Derek Coburn


About Derek Coburn 


Derek Coburn began his career as a financial advisor in 1998 and
built a successful wealth management practice – which still runs
today – mainly through cold-calling in the early years, and then
networking.


When the economy took a turn for the worse in 2008, he had to
devote his time to his existing client and left him less time for
networking and learning.


He joined high-level networking groups and professional
organizations, where he met some great people. He co-founded
CADRE, along with his wife Melanie, in 2011 as a way for elite
professionals to learn from the top experts in the world while
connecting and developing meaningful relationships with
like-minded peers.


About Melanie Coburn


After 14 years at the Washington Football team, Melanie grew a
very diverse network of clients, partners, and friends and
focused on building these relationships over time. She firmly
believes that by deepening your existing relationships, you
ultimately expand your network by cultivating word-of-mouth
marketers among these connections.


She built the business side of the (formerly known as the
Redskins) Cheerleaders from the ground up, as the first person in
the NFL to hold this position. With the Cheerleaders, she used to
say she was in the business of smiles. Now, through CADRE, she
hopes to become a cheerleader for world-class professionals and
bring smiles to your faces each time she creates an
opportunity. 


Connect with Derek and Melanie
Coburn 


Website: www.cadredc.com


 


Connect with Us


To learn more about us, visit our website at www.18summers.com or
email us at info@18summers.com. To get a copy of our book “The
Family Board Meeting”, click here.


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