149 | Effective Sales Retargeting: Why It Should be Last, NOT First

Hot Take alert! Learn why sales retargeting ads should be the
last (not first!) step in your marketing strategy. Hear the tea
on a viral ad that claimed massive success with minimal
investment, and learn the truth behind the numbers.





This episode uncovers the key elements required for a successful
sales retargeting campaign and the importance of creating a
larger ecosystem for your business. Get valuable insights on lead
generation, consistent email and content marketing, and building
relationships on social media. If you've ever wondered about the
effectiveness of retargeting ads, this episode will shed light on
their proper place in your marketing efforts!






Key Takeaways:


How retargeting ads work {01:50}

Story of a misleading retargeting ad {03:30}

The ecosystem required for successful retargeting ads {07:40}

Importance of generating leads and consistent email marketing
{12:20}

Focusing on lead generation before retargeting {14:00}

Using sales retargeting ads in conjunction with other sales
efforts {15:50}







Links and Resources:


FREE audience audit call marketscalegrow.com/audienceaudit


Dream List Essentials Facebook Ads Course
http://marketscalegrow.com/dlewaitlist


Free download Facebook Ad Targeting Groups


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