163 | Marketing for Small Business: Boosting Your Impact on a Budget

Unlock the secrets to creating a grand marketing splash with a
modest budget in our latest Saturday Strategy Session. I take you
through my personal marketing journey, revealing how a series of
direct interactions and a focus on cultivating a community have
been instrumental in building a base of loyal fans. Experience
the transformative power of personalized DMs, emails, and
intimate coaching, and see how these tools can become your secret
weapons in the world of marketing. You'll also learn about the
untapped potential of testimonials and case studies, and why they
are critical for resonating with and securing future
clients.

Strap in for a masterclass on driving efficiency and productivity
in small business management. This episode is packed with golden
nuggets on how to make a significant marketing impact without
overwhelming your team. From single-tasking to smart delegation,
you'll get a crash course on managing your workflow and finances
with finesse. I’ll share how to allocate your marketing budget to
get the most bang for your buck, including targeted Facebook ads
and essential software. By the end of our session, you'll be
armed with strategies to grow your business, your email list, and
you'll have access to a treasure trove of resources in the show
notes to help you put everything you've learned into
action.

In this episode, we cover: Building Relationships
with a Small Audience  [00:22]
Maximizing Impact with a Small Team [04:38]
Marketing on a Budget [10:12]

Resources Mentioned:—> How Tripwire Marketing Can
Help Your TPT Business with Jenzaia DiMartile on The Rebranded
Teacher Podcast


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