165 | When Your Lead Generation Ad Isn't Converting [Case Study]

Have you hever had a lead generation campaign NOT get the results
you were hoping for?

This week, we're dissecting a struggling lead generation campaign
I ran recently.  In this case study, I share the problems we
faced with the practical solutions we implemented to turn the
campaign around.

From the crucial first steps of campaign setup to the testing of
images, ad copy, and headlines, I walk you through a real-life
scenario that faced high CPMs and low conversion rates.

I'm hoping that by listening in, you'll learn to identify weak
spots in your campaign and gain the knowledge to perform
precision tweaks that will breathe new life into your digital
marketing strategies.


In this episode, we cover:


Ways to Quickly Identify Red Flags in Campaign Performance 
[03:01]


Strategies for Testing and Improving Your Campaigns


Tips for Enhancing Landing Page Conversion Rates [13:58]


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