184 | Debunking Tripwires: Essential Email List Strategies for Business Growth

Can a tripwire truly revolutionize your marketing strategy, or is
it just an unnecessary complication for beginners?  Join me
as I navigate the intricacies of running ads to lead magnets and
the debated necessity of incorporating a tripwire. 

In this episode of Market, Scale, Grow as we chat about...
the necessity of tripwires (or are they really necessary?)
the value of tripwires
the importance of lead generation in a marketing strategy
strategically planning for growth and scaling


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