Episode 027: Beth Azor

Introduction:


Today we are fortunate to have with us the multi-talented Beth
Azor, the founder and owner of Azor Advisory Services, a leading
commercial real estate advisory and investment firm based in
Southeast Florida. Quite simply, Beth is someone who continually
pays it forward for those entering and in the real estate
industry. In addition to being a successful real estate owner and
broker in Florida and beyond, Beth - known as “The Canvassing
Queen” - is a person who takes the great poet W. B. Yeats’ line
“Education is not the filling of a pail, but the lighting of a
fire” to heart when it comes to passing along her many coaching
mantras, which have played a part for so many students and
professionals in real estate in reaching their full
potential.



Episode Notes:


At 2:00, Beth Azor shares that there is no magic pill for her
truth … hard work! At 4:28, Beth discusses how she goes about
acquiring and accumulating knowledge, and why one must surround
themselves with individuals who are smarter than them. At 7:15,
Azor talks about accountability, and the importance of
educational training. At 10:04, she defines rejection as getting
over your fear, and informs us of her book club on dealing with
rejection, among other topics. At 12:25, Beth informs us of the
time persistence and believing in herself paid off on a
particular deal, and also of her “5 to 7 no’s rule.” At 14:55,
Azor touches upon waking up every day with a sense of gratitude,
and of her anonymous good deeds. At 17:48, Beth points out that
she has not faced a lot of challenges being a woman in the
industry, and advises that one must find a mentor, boss, or
leader who has no glass ceiling. At 21:51, Beth challenges those
hiring to hire for diversity, as leaders need to bring different
perspectives to the table. At 22:59, Azor dives into how
education and constantly learning helps her adapt to the ongoing
changes in the real estate landscape. At 25:15, she asks Larry
Haber a question in regards to the student debt crisis, and
discusses her thoughts on home buying and mobility amongst
millennials. At 28:38, Beth speaks about being a “half-full” girl
and her positive mindset. At 30:46, Azor shares that she is a big
believer in that “riches are in the niches.” At 33:33, she
strongly feels that retailers must learn to be “frictionless,” as
time cannot bought. At 35:49, Beth talks about being off the grid
in her happy place of Kauai, Hawaii. At 36:58, Beth Azor closes
out the podcast with a message on the two things that one can
control in life: attitude and work ethic.