Developing a Medical Affairs Strategy

In this episode I interview Leon Rozen (former Global Medical
Director). Leon and I discuss: 


How MSLs can add value

What an insight is (including examples of insights and how
they have been acted on to change strategy) 

How MSLs can perform a gap analysis to develop a medical
affairs strategy

How being patient focussed and being strategic go hand in
hand



Leon can be contacted via leonrozen@gmail.com


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