Nic Newman on Voice Assistant Adoption and the Media - Voicebot Podcast Ep 71

Nic Newman just completed a comprehensive study for the Reuters
Institute for the Study of Journalism about smart speaker
adoption titled "The Future of Voice and the Implication for
News.” The work includes consumer surveys in the U.S. and Europe,
interviews with media outlets globally, and in-home consumer
observation. 


Nic is a former journalist and now a media strategist with
more than 30 years experience. Over his career, he was a BBC
Newshour presenter, Editor, Producer, and reporter for radio,
television and online editions. He also served as BBC Head
of Product Development and Technology. Over the past decade, Nic
has been a Senior Research Fellow at City University of London’s
department of journalism and a Digital Strategist at Nic Newman
Associates where his clients have included the BBC, ITV,
Financial Times, and Manchester City. He is a graduate of the
London School of Economics. We cover a lot of ground about the
evolution of media through the web, mobile, social and voice
epochs as well as how smart speakers are changing consumer
habits.