The NFL and Voice with Ian Campbell and John Gillilan - Voicebot Podcast Ep 134

The National Football League (NFL) in the U.S. is the top sports
league by revenue globally. It is also a media powerhouse that
has been experimenting with voice assistant technology to enhance
the fan experience.


 


Joining Voicebot Podcast host Bret Kinsella today is Ian Campbell
from NFL Labs, the innovation arm of the NFL. He has worked in
product design, UX and innovation for the past two years in his
second tour with the NFL. Earlier in his career, Ian was director
of creative and UX for NFL.com and the various football and
fantasy football mobile apps of the league. He has also worked
previously at Phenomenon, DeviantArt, GolinHarris, and Digitas.


 


Also joining us is John Gillilan, founder of Bondad.fm, who has
been working with the NFL on its voice initiatives. John is a
creative voice designer and Alexa Champion that previously worked
at Disney, Maker Studios, and KUFALA Recordings. He was also
co-founder of Vosotros, an independent music distribution company
where he executive produced 10 albums with 100+ musicians. 


 


Ian and John walked through an interesting presentation at
Project Voice where they went through the backstory behind The
Rookie’s Guide to the NFL Alexa skill and Flash Briefing. They
also discussed the overall strategy and design considerations as
well as some projects that are not yet public but are available
today to NFL employees. We discuss a wide range of topics
including the use of avatars, multimodal design and how to think
about mobile devices differently that smart speakers and smart
displays. Enjoyl