Meredith, Media, and Voice with Rachel Reed - Voicebot Podcast Ep 143

Meredith is a media powerhouse that reaches over 180 million
people with some of the top brands in publishing including People
Magazine, Allrecipes, Entertainment Weekly, Travel + Leisure,
Food and Wine, Instyle, Real Simple, Southern Living, Better
Homes and Gardens and dozens of other brands. In addition,
Meredith operates 17 local television stations in 12 U.S. media
markets. 


 


Meredith has invested in voice enabling several magazine titles
and is expanding support for Amazon Alexa skills. In our
conversation, we discuss Meredith’s Entertainment Weekly Alexa
skill, the new Real Simple meditation skill, Allrecipes,
corporate voice strategy, and more. 


 


My guest is Rachel Reed, Senior Innovation Manager at Meredith.
Earlier in her career, Rachel was a marketing manager at Time
Inc. and also worked at Pallisades Media Ventures, Burson
Marsteller, and Johns Hopkins University.