Conversational AI at Pepsico with Elena Parlatore - Voicebot Podcast Ep 233
Elena Parlatore is the senior director of global digital consumer
experience at Pepsico. Her role in the consumer insights group
focuses on all of the ways consumers interact with Pepsico products
and channels. A big part of that work is focused on...
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vor 4 Jahren
Elena Parlatore is the senior director of global digital consumer
experience at Pepsico. Her role in the consumer insights group
focuses on all of the ways consumers interact with Pepsico
products and channels. A big part of that work is focused on
consumer interaction with conversational AI technologies through
Amazon Alexa, Facebook Messenger, website chatbots, and the call
center.
Today, we discuss the objectives, technologies, channels, and the
results of Pepsico's many conversational AI initiatives. It is a
rare look inside the way that large consumer goods enterprises
approach conversational AI.
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