Podcast 281: Richard Hoover of the Santa Cruz Guitar Co.

This week's podcast is about a lot more than guitars: In the
midst of a global pandemic, Richard Hoover, founder of the Santa
Cruz Guitar Co., joins us for a candid conversation about running
a successful small business, innovations in lutherie, his "bank
of goodwill," being open-source, and so much more. We hear about
his childhood growing up in California's San Joaquin Valley,
the influence of the Whole Earth Catalog, the perils of dulcimer
building, the serendipitous path that led him to guitarmaking,
and even the books Richard is currently reading. He also offers
us all a "logic array" that may help you re-frame your thinking
through these challenging times. 


 


Note: There is unfortunately some Skype latency around the 49
minute mark. It only lasts a minute but we decided to leave it in
to keep this conversation intact. 


 


https://santacruzguitar.com


 


Other Santa Cruz Guitar Co. content from the FJ that you may
enjoy: 


Richard Hoover on the Fretboard Journal Podcast #116:
https://www.fretboardjournal.com/podcasts/podcast-116-richard-hoover-santa-cruz-guitar-company/


 


Richard Hoover profile from Fretboard Journal #1


https://www.fretboardjournal.com/features/richard-hoover-santa-cruz-guitars


 


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