SPOTLIGHT: Create a Powerful Personal Brand: Dorie Clark

*This 20 Minute Spotlight was edited from our one-hour interview
in 2017. Many people have ideas, but only a few stand out and
make their mark. What differentiates those that are successful
from those that fail? Dorie Clark, branding expert and author of
both Reinventing You and Stand Out, takes us through the steps to
reinvent, rebrand, and stand out in a world of increasing
competition. LIsten as we learn how to exercise our reinvention
muscles and go from cultivating a network to building a community
of followers.