One Big Idea: A (Met) Life Without Snoopy
As the company and business model evolves, MetLife recently debuted
a new brand identity – the first major marketing change for the
life insurance company in 30 years. With the rebrand, MetLife has
chosen to part ways with Snoopy and the Peanuts gang.
11 Minuten
Podcast
Podcaster
Champions of Purposeful Change spotlights those who are making an impact across insights, brand strategy, and design. It combines compelling career journeys with the big ideas that drive business and brand innovation in today's fast-paced economy.
Beschreibung
vor 9 Jahren
As the company and business model evolves, MetLife recently
debuted a new brand identity – the first major marketing change
for the life insurance company in 30 years. With the rebrand,
MetLife has chosen to part ways with Snoopy and the Peanuts gang.
At a time when the Peanuts brand is surging after a renaissance,
[…]
The post One Big Idea: A (Met) Life Without Snoopy appeared first
on Finch Brands.
Weitere Episoden
31 Minuten
vor 5 Monaten
40 Minuten
vor 8 Monaten
44 Minuten
vor 11 Monaten
41 Minuten
vor 1 Jahr
49 Minuten
vor 1 Jahr
In Podcasts werben
Kommentare (0)