Ahmad Imam, Ambassador at Success Resources Australia, Has Over 350,000 LinkedIn Followers! | 057

Ahmad Imam is the confidence and content creation specialist,
host, presenter, and speaker. He is also an ambassador at Success
Resources Australia. He provides a consultative service for
individuals, enterprises, and organizations to determine which
experience would add the most value given their profile.


In this episode, Ahmad shared his strategies on how he reached
350k followers on LinkedIn.


“I would say four things, number one, connecting and when I say
connecting, I mean physically connecting as in reaching out to
people within your target audience or people within your
audience, actually pressing the connect button connects with
them, but also connecting with them emotionally.”


Ahmad mentioned that building an authentic relationship with
people within your target is essential. You can message them
first privately and set up a meeting with one another.


“Because the magic of LinkedIn actually happens offline, when you
build those relationships, one person at a time.”


“The next thing is engaging. Spending a bit of time every single
day, it can be half an hour every day, just scrolling through
your newsfeed and just liking and commenting on other people's
posts.”


According to Ahmad, this is the most underrated among the four
but it is the most effective way to create a community and
increase your followers. You can be strategic with whom you want
to engage first and how will you do it.


“The next thing, of course, is posting. And since the video came
out, content creation has blown up on LinkedIn.“


Today, there are many content creators who are using LinkedIn as
their platform. We may perceive it as a professional platform but
in reality, it is open for any type of creative content and
medium.


“It doesn't just have to be video. It can be a text post. It can
be a text, an image. It can be a quote. It can be an interview
that you've done. It can be an article. I mean, there's so many
different forms of content.”


“But posting is important when I say posting, posting
consistently and frequently.” 


Ahmad discussed that the visibility of a post on LinkedIn takes
for about two to three days only. After a single post, you will
be invisible on the newsfeed and won’t get any promotion. So, in
posting, you do not consider the content only but the frequency
and time of your posting too. 


“And the fourth thing is building. Building a community.”


This is the last one because you will be able to do this only if
you have executed properly the prior strategies. Hence, it
requires a great amount of effort to get through. You need to be
committed to what you are doing.


“If people are commenting on your post because they appreciate
your post, make sure you respond to those comments. Make sure
you're showing them love. “


“The idea is to offer so much value, that in their minds, you are
the authority within that niche. And so that when they need to
reach out to someone that offers a service similar to yours,
you're the first person that pops into their head, and that's how
branding works.”


And speaking of branding, you can check out the viral video of
Ahmad together with his friend and 70 people from different parts
of the world that talks about branding through a rap song! Listen
to the full episode to learn more about how Ahmad gained
confidence plus other tips and strategies on LinkedIn.


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