David Markovich's Slack community called Online Geniuses has over 25k members! | 058

David Markovich is a marketer, community builder, and consultant.
He is the founder of  Online Geniuses with over 25,000
members in his digital marketing community. He is also the
co-founder of 18percentcommunity which is a mental health
community and CoronaHub which is also an online community
dedicated to confronting the massive worldwide burden caused by
the Coronavirus.


As an expert in building communities, David shared some tips on
how to create one and consistently grow it into a larger number.
One of them is determining the right application to use for your
community.


“Anything under like 200 people, I usually choose WhatsApp. I
think they're getting it on their phone and their notification
provides better engagement and for anything bigger, I use Slack.”


According to David, WhatsApp is good for those who are just
starting to create a community because the features of the
application are suitable for small communities. Then, you can
switch to slack when your community begins to grow bigger.


“Don’t charge. Get everyone in and then, figure out what to do
with monetization.”


David has testified that it is a disadvantage for the growth of
the community to charge them. Many people start giving charges
once they had huge members in the community. One reason is to
avoid spams or to filter other stuff but this is actually wrong.
Giving a price will only hinder your community to grow bigger. He
said that he prefers a community free of charge. He practically
does other ways to prevent spams in their community and keep
high-quality standards inside.


“There's a website called explodingtopics.com—and also Google
Trends.“


Both of them are always being compared in finding the right
keywords or content topics for social media marketing and
influencers. The difference between them is the process of how
you will obtain a trending hot topic. 


That’s all for this article. Check the full episode to get more
tips from David.


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