Episode #22 - Justin Hegna from Breakdown Sports USA

For this episode Matt gets together with a very well respected
figure in the Minnesota High School Basketball scene and that is
the founder and president of Breakdown Sports USA - Justin
Hegna.  The Breakdown works with many high school sports but
their beginning and what their most known for is basketball.
 

Justin shares where the idea for his business came from and and
how it ultimately started in 2001 as a single basketball
publication.  He describes what is was like to win a state
championship as the coach of the Becker girls varsity basketball
program in 2007 and how his time as coach has helped him build
relationships and grow his company.  After stepping down as
coach Justin was able to focus more on developing the business
and adding other layers to it like some of their very successful
events for example the Tip Off Classic that is typically run in
December.  Justin gives his thoughts on the most memorable
game he has witnessed from one of the Breakdown events, the most
memorable individual performance as well as the matchup over the
years he wished would have happened but didn't.

They also discuss what it's been like running their business
during the pandemic and how they were able to put on a very
prosperous fall league still for teams.  After having gone
through that experience Justin also shares his thoughts on what
it might be like for the high school basketball season this
winter if that gets up and going.  He also dives into why he
believes that MN high school basketball is being played at such a
high level currently.

Enjoy this conversation in the Bare's Den with Justin
Hegna!