Truth over convenience. The data analytics episode

In many organizations, analytics are still often put on the back
burner. Why? We invited analytics expert Matias Muhonen to talk
about that in this episode. We touch upon the basics of
analytics, the whys and hows of data collection, management, and
security.

Guest


Matias Muhonen is an analyst, make-it-happener and a full-stack
developer. He has been gathering and analysing data, doing
experimentation, building services and making work better at
Reaktor for six years now. Matias's passion is creating online
services that produce actual outcomes and both business and
end-user value. In his free time he enjoys cycling both on paved
and unpaved surfaces. Matias is also interested in philosophy and
psychology — and trying to better understand the world and us
humans. 

Hosts 


Anna Fröblom is a great programmer, problem-solver, hobby
photographer, lego enthusiast, and simply a nice person.

Esko Lahti is an engineer who now works in the company that got
him into Clojure. Now, his party trick at meetups is to
rapid-fire through an extensive list of parentheses jokes.



References


Google Analytics - good default analytics tool


Klipfolio - simple but powerful tool for visualising data 


No analytics, no outcomes, feature factory


Good books:


General thinking for everybody


Experimentation and Growth Hacking


 


About Reaktor


Fork Pull Merge Push is a podcast created for developers by
developers. It’s brought to you by Reaktor, a strategy, design,
and technology company changing how the world works.

We at Reaktor are looking for exceptional talent and new friends.
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