E19: Josh - Exploring the Future of Influencer Marketing with Expert Insights from Asia

Join us as we explore the evolving landscape of influencer
marketing with Josh, an expert with deep roots in the Asian
markets. This episode delves into how consumers in Asia are
reshaping the way products are bought and sold through
influencers, the dynamic future of influencer marketing, and what
Western brands can learn from their Asian counterparts. We
discuss the integration of technology like live shopping, the
strategies behind consumer engagement in Asia, and the potential
shifts Western markets might anticipate as they look to harness
the power of influencers more effectively. Tune in to gain
valuable insights into the global evolution of digital marketing
and consumer behavior.