How to spend money as a bootstrapped SaaS company with Bridget Harris, youcanbook.me

Bridget Harris, CEO and co-founder of youcanbook.me, had
initially assumed she would be raising money for the online
scheduling tool she was building with her co-founder. Bridget and
Keith Harris spoke to many investors, looked at many term sheets
and soon began grasping a peculiar fact - running a company with
VC funding doesn’t make things easier, if anything, it may make
them more difficult.


The latest guest on the SaaS Revolution Show, Bridget has been
bootstrapping youcanbook.me for the past six years. While the
bootstrapped route is not for the faint-hearted, it allowed them
to grow as fast as they wanted, even if that required expert
knowledge of the difference between cash flow and actual income


The company now employs 13 people and recently reached $2 million
in ARR and is well on track to get to $3 million by the end of
the year.


Listen on to learn:


How you learn to determine which expense makes sense and
which doesn’t

What made Bridget well suited for the bootstrapped path

How to know when to take a risk and when not to

How to make the finances work in a bootstrapped company and
still grow

What is a defining characteristic of a great entrepreneur



P.S.
We are bringing SaaStock on Tour. First up is London on March
21st. Spend the day in the company of 300 SaaS founders, their
executive teams and local VCs and see Des Traynor Co-founder and
CSO of Intercom, Ryan Singer, Head of Strategy at Basecamp, Peter
Holten Mulhmann CEO of Trustpilot, Philippe Botteri Partner at
Accel and Laurence Bret Stern, CRO at Pipedrive to name a few.
https://www.saastock.com/ontour/city/london


 


 


 


Check out the other ways SaaStock is helping SaaS founders move
their business forward: 


SaaStock Europe: 14-15 October 2025 | Dublin, Ireland
Book you tickets: https://saastock-europe.com/tickets/


SaaStock USA 2025: April 2026 | Austin, Texas
Join the waitlist: https://saastock-usa.com/


SaaStock Founder Membership: A private members group of B2B SaaS
founders between $100K - $10M ARR who are committed to growth and
helping others (https://www.saastock.com/founder-membership/)


SaaStock Local: Monthly meet-ups in cities all around the world,
bringing together SaaS enthusiasts and experts to discuss the
most pressing topics in SaaS (https://local.saastock.com/home)