The tenets of a successful scale to the US with Adrien Menard

The tenets of a successful scale to the US with Adrien Menard

In September 2016, Adrien Menard, CEO of Paris-born Botify packed his bags and moved together with his wife and two kids to New York to open Botify's US office. He had chosen New York mainly due to the slightly shorter time difference with Paris in compar
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vor 7 Jahren

In September 2016, Adrien Menard, CEO of Paris-born Botify packed
his bags and moved together with his wife and two kids to New
York to open Botify's US office.


He had chosen New York mainly due to the slightly shorter time
difference with Paris in comparison to the much more
unsurmountable 9 hours with the West coast. Adrien was leaving 24
employees behind and venturing into the new world all by himself.


Visas took more time, the advice his lawyer gave him was wrong
multiple times, and Adrien would have to reinvent overnight how
Botify communicated and made decisions.


Despite all that, there was not a grain of doubt that he was
doing the right thing. He had a $7 million Series A funding round
and a 10% US-based customer base to give him confidence as the
going got tough.


Fast forward almost two years later after Adrien moved to New
York, US customers now represent 60% of the revenue, and the
Botify employee count has risen to 100 with 25 of them based in
the New York office. How did all that work out?


Listen on to hear:


What's the one thing you need to have achieved to secure a
funding round for scaling

What are the two most important teams in a US HQ

What has been the most challenging thing in scaling to the US
and how did Adrien address it

Why as beloved as Slack is for remote teams, it's not the
best solution according to Adrien and what he uses instead

How Botify stays cash efficient



Adrien is one of many speakers we will have at SaaStock18 in
Dublin, coming from all corners of the world and sharing a
variety of lessons and experiences. 3000 attendees will come to
see and learn from Corey Thomas, April Dunford, Christoph Janz
and many more speakers we have. Grab your ticket now
https://www.saastock.com/tickets


 


 


 


Check out the other ways SaaStock is helping SaaS founders move
their business forward: 


SaaStock Europe: 14-15 October 2025 | Dublin, Ireland
Book you tickets: https://saastock-europe.com/tickets/


SaaStock USA 2025: April 2026 | Austin, Texas
Join the waitlist: https://saastock-usa.com/


SaaStock Founder Membership: A private members group of B2B SaaS
founders between $100K - $10M ARR who are committed to growth and
helping others (https://www.saastock.com/founder-membership/)


SaaStock Local: Monthly meet-ups in cities all around the world,
bringing together SaaS enthusiasts and experts to discuss the
most pressing topics in SaaS (https://local.saastock.com/home)

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