Never Give Up: The Conductor story - a 10 year journey to Exit

On this week’s episode of The SaaS Revolution Show, we take you
back to the SaaStock New York stage. David Skok, Managing
Partner, Matrix Partners is in conversation with Seth Besmertnik,
CEO of Conductor, which was recently acquired by WeWork. They
chat about the journey of 10 years to get to this exit. Speaking
of journeys - our own SaaStock journey is only 6 weeks away from
hitting a major milestone - our 3rd annual conference! There are
still a few passes available so grab yours at saastock.com if you
haven’t yet, it’s going to be epic.


When WeWork acquired Conductor, Seth mentioned to WeWork’s CEO,
Adam Neumann that he Adam may have built a billion dollar company
very fast but Seth had made many more mistakes than him.


He wasn’t exaggerating.


Starting Conductor straight out of college, Seth messed up in a
myriad of ways and had on many occasions almost given up and
closed the company.


Almost. But he never actually gave up.


Seth has learned to play the long game and it paid off for him.
Sitting for a chat with David Skok, he now wants to help you do
the same.


Listen on to learn:


How he dealt with a very high churn

How he made sure customers understand his product

What Seth wishes he knew in the early days of Conductor



David Skok is coming to SaaStock18 again this year, featuring in
2 sessions.


Firstly a keynote - Get inside your buyers head to improve funnel
conversion rates and then he’s moderating a fireside chat with
Corey Thomas, CEO of Rapid 7 entitled From $15M to $250M -
Scaling with Soul. You don't want to miss either. David doesn't
leave back to Boston after his talks. He will stick around
meeting with as many early Stage SaaS Founders as possible,
looking for the next HubSpot. Maybe that’s you. if you do want to
join us at SaaStock18- grab your ticket online ASAP
https://www.saastock.com/tickets


 


 


 


Check out the other ways SaaStock is helping SaaS founders move
their business forward: 


SaaStock Europe: 14-15 October 2025 | Dublin, Ireland
Book you tickets: https://saastock-europe.com/tickets/


SaaStock USA 2025: April 2026 | Austin, Texas
Join the waitlist: https://saastock-usa.com/


SaaStock Founder Membership: A private members group of B2B SaaS
founders between $100K - $10M ARR who are committed to growth and
helping others (https://www.saastock.com/founder-membership/)


SaaStock Local: Monthly meet-ups in cities all around the world,
bringing together SaaS enthusiasts and experts to discuss the
most pressing topics in SaaS (https://local.saastock.com/home)