Botify’s growth trajectory on the way to $15M in ARR

On this week's episode of the SaaS Revolution Show, we
are bringing you the Growth Stage fireside chat Nathan latka had
with Adrien Menard, CEO and Co-Founder of Botify. Adrien unravels
a host of interesting data behind Botify’s growth - when they
became profitable, what is their ACV and net churn, how their
sales and customer success organizations look like and many
other.  Botify is a search engine optimization platform
designed to optimize websites for Googlebot.


Started in 2012 in Paris, the company currently has 450 customers
and is spread between three offices. Adrien established the New
York HQ. He moved there in 2016. We spoke with him about the
experience of moving there and establishing US operations about a
year ago on the podcast. Have a listen.


Nathan Latka has an unmatched ability to extract data and
information from SaaS founders and has over 3000 podcast episodes
under his belt, making him incredibly knowledgeable on the
subject of what it takes to be a successful SaaS company. It’s
why we are bringing him to every SaaStock conference this year,
starting with SaaStock Asia on May 14 and 15 and SaaStock East
Coast on June 4 and 5.


There, he will be giving us insights from 10,000 SaaS data
points, as well as sitting down for more fireside chats with
founders. Even though Nathan comes across as a hard interviewer,
he is actually a super lovely guy, happy to chat to anyone so
this is a rare opportunity to get up close and personal with him.


At SaaStock East Coast, taking place at the Altman Building in
Manhattan, he will be joined by Ragy Thomas, CEO of Sprinklr, Dan
Adika, CEO and co-founder Walkme, Alison Elworthy, SVP customer
success HubSpot and many others. We are bringing the East Coast
SaaS community together for CEO, Sales leadership and Growth
marketing bootcamps, as well as 15 talks on how to grow and scale
your SaaS business. You will have many opportunities for meetings
with peers and investors. We are throwing in some cool dinners
and parties for networking into the night. Listeners of the show
can avail of our 2-for-1 ticket deal. Grab yours now


Watch Nathan Latka's presentation on the State of SaaS


 


 


 


Check out the other ways SaaStock is helping SaaS founders move
their business forward: 


SaaStock Europe: 14-15 October 2025 | Dublin, Ireland
Book you tickets: https://saastock-europe.com/tickets/


SaaStock USA 2025: April 2026 | Austin, Texas
Join the waitlist: https://saastock-usa.com/


SaaStock Founder Membership: A private members group of B2B SaaS
founders between $100K - $10M ARR who are committed to growth and
helping others (https://www.saastock.com/founder-membership/)


SaaStock Local: Monthly meet-ups in cities all around the world,
bringing together SaaS enthusiasts and experts to discuss the
most pressing topics in SaaS (https://local.saastock.com/home)