Reversing Freemium with Michael Litt

Coming to you live from Dublin where we just wrapped the fourth
SaaStock flagship conference, this week's episode is a live
interview we recorded with Michael Litt, Co-founder and CEO of
Vidyard. This interview was part of the  Podcast stage,
where we hosted a plethora of podcasters who interviewed our
speakers. 


Less than a month ago, Michael did something out of the ordinary.
While many entrepreneurs start with a Free software offering,
then scale into launching Pro and Enterprise solutions, he did
the opposite. What happens when you flip the traditional freemium
model on its head? What challenges did his company face in
scaling this way? How did the team react? How did the market
respond? Alex digs into all of these and more.


When Michael is not bringing leading video-based technologies to
market, he serves as a general partner of Garage Capital, a
seed-stage fund focused on Super-Cluster companies looking to
expand their networks into Silicon Valley. 


Hope you enjoy this live show with him. We have three more live
episodes coming in the next few weeks.


 


 


 


Check out the other ways SaaStock is helping SaaS founders move
their business forward: 


SaaStock Europe: 14-15 October 2025 | Dublin, Ireland
Book you tickets: https://saastock-europe.com/tickets/


SaaStock USA 2025: April 2026 | Austin, Texas
Join the waitlist: https://saastock-usa.com/


SaaStock Founder Membership: A private members group of B2B SaaS
founders between $100K - $10M ARR who are committed to growth and
helping others (https://www.saastock.com/founder-membership/)


SaaStock Local: Monthly meet-ups in cities all around the world,
bringing together SaaS enthusiasts and experts to discuss the
most pressing topics in SaaS (https://local.saastock.com/home)