Adapting your marketing in times of crisis with Lorena Morales, Go Nimbly
Lorena Morales, VP of Marketing at Go Nimbly is this week’s guest
on The SaaS Revolution Show. In this episode she shares her
experience as a marketing leader, including why Go Nimbly's
marketing doesn't focus on lead generation - and how that's all
chang
36 Minuten
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vor 5 Jahren
Lorena Morales, VP of Marketing at Go Nimbly is this week’s guest
on The SaaS Revolution Show. In this episode she shares her
experience as a marketing leader, including why Go Nimbly's
marketing doesn't focus on lead generation - and how that's all
changed with COVID-19. Jason Reichl, CEO of Go Nimbly joined the
podcast last year to talk about revenue operations, and Lorena
shares the types of companies that can benefit from implementing
revenue operations, and why. Check out the
other ways SaaStock is helping SaaS founders move their business
forward: SaaStock Europe: 14-15 October 2025 | Dublin,
Ireland Book you tickets: https://saastock-europe.com/tickets/
SaaStock USA 2025: April 2026 | Austin, Texas Join the waitlist:
https://saastock-usa.com/ SaaStock Founder Membership: A private
members group of B2B SaaS founders between $100K - $10M ARR who are
committed to growth and helping others
(https://www.saastock.com/founder-membership/) SaaStock Local:
Monthly meet-ups in cities all around the world, bringing together
SaaS enthusiasts and experts to discuss the most pressing topics in
SaaS (https://local.saastock.com/home)
on The SaaS Revolution Show. In this episode she shares her
experience as a marketing leader, including why Go Nimbly's
marketing doesn't focus on lead generation - and how that's all
changed with COVID-19. Jason Reichl, CEO of Go Nimbly joined the
podcast last year to talk about revenue operations, and Lorena
shares the types of companies that can benefit from implementing
revenue operations, and why. Check out the
other ways SaaStock is helping SaaS founders move their business
forward: SaaStock Europe: 14-15 October 2025 | Dublin,
Ireland Book you tickets: https://saastock-europe.com/tickets/
SaaStock USA 2025: April 2026 | Austin, Texas Join the waitlist:
https://saastock-usa.com/ SaaStock Founder Membership: A private
members group of B2B SaaS founders between $100K - $10M ARR who are
committed to growth and helping others
(https://www.saastock.com/founder-membership/) SaaStock Local:
Monthly meet-ups in cities all around the world, bringing together
SaaS enthusiasts and experts to discuss the most pressing topics in
SaaS (https://local.saastock.com/home)
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