Product-led or Sales-led. Should you make the leap?

The biggest SaaS companies are no longer building products to sell
over the phone, but driving sales through the product itself. So,
how are companies transitioning from a traditional “sales-led” to
modern “product-led” motion? & What does this rise in user
self-education and expectation mean for the future of b2b sales? In
this discussion, SaaS experts Ingrid Bonde Åkerlind (Investment
Professional, Oxx VC) is in conversation with Mike Weir (Chief
Revenue Officer, G2), Paul Lynch (CEO, Chargify) and Jan Arendtsz
(CEO & Founder, Celigo), to explore the latest trends in
customer acquisition strategy, and help you find a model that's
best for your business.      Check out the other
ways SaaStock is helping SaaS founders move their business
forward:  SaaStock Europe: 14-15 October 2025 | Dublin,
Ireland Book you tickets: https://saastock-europe.com/tickets/
SaaStock USA 2025: April 2026 | Austin, Texas Join the waitlist:
https://saastock-usa.com/ SaaStock Founder Membership: A private
members group of B2B SaaS founders between $100K - $10M ARR who are
committed to growth and helping others
(https://www.saastock.com/founder-membership/) SaaStock Local:
Monthly meet-ups in cities all around the world, bringing together
SaaS enthusiasts and experts to discuss the most pressing topics in
SaaS (https://local.saastock.com/home)