Charting the journey of Signal.AI from Zero to $10mill ARR, with David Benigson (Signal AI)

In this episode of the SaaS Revolution Show, David Benigson
(Founder & CEO, Signal.AI) joined Alex Theuma to shares
Signal.AI's journey from zero to ten million ARR. "As the business
starts to grow, a board can be very effective if used in the right
way. It needs to be used as an instrument for strategic insight."
David discusses: - how he founded his business with his Co-founder
in his parents' garage in North London and how he got the
"entrepreneurial bug" - how they built their initial (and complex)
infrastructure and user interface in 6 to 12 months - how they
found their first customers and figured out their pricing structure
as they went along - how they focused on a specific persona and
type of user (inspired by Geoffrey Moore's 'Crossing The Chasm'
book) and more.      Check out the other ways
SaaStock is helping SaaS founders move their business
forward:  SaaStock Europe: 14-15 October 2025 | Dublin,
Ireland Book you tickets: https://saastock-europe.com/tickets/
SaaStock USA 2025: April 2026 | Austin, Texas Join the waitlist:
https://saastock-usa.com/ SaaStock Founder Membership: A private
members group of B2B SaaS founders between $100K - $10M ARR who are
committed to growth and helping others
(https://www.saastock.com/founder-membership/) SaaStock Local:
Monthly meet-ups in cities all around the world, bringing together
SaaS enthusiasts and experts to discuss the most pressing topics in
SaaS (https://local.saastock.com/home)