CEO of PandaDoc Shares Lessons in Scaling Past $100M

In this episode of the SaaS Revolution Show our host Alex Theuma is
joined by Mikita Mikado, Co-Founder & CEO at Unicorn SaaS
PandaDoc, who shares his lessons in scaling past $100M ARR. "It
takes a lot of patience to run a business at scale. I'm not sure I
have it, I feel like I need to build a lot of it. And this tendency
of, like, getting something done instead of having conversations
around the topic so that people get an insight or bring their
perspective on, like, how something needs to be done. It's a really
tough transition and I still struggle with it." Mikita shares: -
Getting to $1M ARR and the tedious work that went into building a
functioning customer flywheel - From hiring generalists to
specialising teammates - How PandaDoc's tenure-defying CROs helped
make the company what it is today - The important transition to
optionality (and why he struggles with it) - A sneak peek into his
SaaStock Europe 2024 speaking session and more.     
Check out the other ways SaaStock is helping SaaS founders move
their business forward:  SaaStock Europe: 14-15 October 2025 |
Dublin, Ireland Book you tickets:
https://saastock-europe.com/tickets/ SaaStock USA 2025: April 2026
| Austin, Texas Join the waitlist: https://saastock-usa.com/
SaaStock Founder Membership: A private members group of B2B SaaS
founders between $100K - $10M ARR who are committed to growth and
helping others (https://www.saastock.com/founder-membership/)
SaaStock Local: Monthly meet-ups in cities all around the world,
bringing together SaaS enthusiasts and experts to discuss the most
pressing topics in SaaS (https://local.saastock.com/home)