S3 E10 How to Use Your Website

Having a website is not enough, you need to know how to use your
website to make money. We sometimes forget that a website is a
tool for leading people. We need to keep it working and directing
people where we are trying to send them. Either in a effort to
help them, teach them something, solve a problem, or whatever.


Keep in mind the purpose of your website.use it for what is is
for. Be sure to add content to it and keep the pages current, up
to date , and all links working properly. SEO is an ongoing
effort. Each time the algorithm changes, you need to adjust your
site to keep it search engine friendly.


Week Ending:


What a dismal week. Google Analytics has changed the way they
measure things, so there is no comparison by percentage of week
over week. That being said, I only got 7 to the site this week,
and average engagement time dropped to only 17 seconds. It seems
I am being punished for something I didn't do. But that's the way
things go i guess. I'll try harder next week.