Making Harry Potter Famous with Alan Samuel Cohen

Making Harry Potter Famous with Alan Samuel Cohen

Alan Samuel Cohen is an executive coach and author of the book The Connection Challenge, but in the 90s he led the marketing team at Scholastic that made Harry Potter a global phenomenon. We discuss imposter syndrome and the surprising way jealous can act
47 Minuten

Beschreibung

vor 6 Jahren

Today's guest is Alan Samuel Cohen, an executive
coach and author of the book The Connection Challenge: How
Executives Create Power and Possibility in the Age of
Distraction.


But in the late 90s he was the Director of Marketing at
Scholastic, where he and his small team were tasked with the
awesome responsibility of turning a first-time author's quirky
novel about a boy wizard into a global phenomenon...


And that's precisely what they did.


I was introduced to Alan through our mutual friend Tim David, my
guest on the most recent episode of this podcast, and quickly
discovered we were kindred spirits.


Alan and I chat about imposter syndrome and the surprising way
jealous can actually be force for positive change, the primary
function of a leader and how to bring out a team's best
qualities, and Alan shares multiple stories of chance encounters
with lasting impact, including plenty of good stuff about working
with JK Rowling in the early days.


RELATED LINKS


Alan's Website

The Connection Challenge (book)

Connect with Alan on LinkedIn



 

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